{"id":310,"date":"2015-06-24T15:37:08","date_gmt":"2015-06-24T15:37:08","guid":{"rendered":"http:\/\/flashback.as.ucsb.edu\/2014-15\/?page_id=310"},"modified":"2015-11-24T10:19:31","modified_gmt":"2015-11-24T18:19:31","slug":"creative-media-unit-2","status":"publish","type":"page","link":"https:\/\/flashback.as.ucsb.edu\/2014-15\/creative-media-unit-2\/","title":{"rendered":"CREATIVE MEDIA UNIT"},"content":{"rendered":"

INTRODUCTION<\/h2>\n

The Creative Media Unit (CMU) began its work this year after being written into the AS Legal Code as part of the restructuring of AS that was initiated during the 2013\/14 academic year. The unit was created to consolidate student initiated media and publicity functions.\u00a0This past year the CMU\u00a0was chaired by Annie Chen who did the challenging work of establishing the unit\u00a0and bringing together students and staff to define the unit’s priorities.<\/p>\n

CMU\u00a0is a unique unit that includes\u00a0students, student employees, and AS career\u00a0staff. During the 2014-2015 school year, the newly established unit took on ambitious tasks in order to achieve its\u00a0goal of marketing and promoting the works of AS\u00a0campus-wide.\u00a0Two of the major successes of the unit were\u00a0successfully getting the\u00a0“ASSOCIATED STUDENTS” \u00a0added\u00a0to the exterior of the AS main\u00a0building and a successful Care-to-Know campaign that helped pass all AS-related lock-in affirmations in the annual campus elections.<\/p>\n

The unit started an\u00a0AS newsletter and planned to make weekly “Senate Room” videos<\/a> recapping Senate meetings in order to condense and highlight activities in AS. Although only 3 newsletters and an equal number of Senate Room\u00a0videos were produced in the course of the year, it\u00a0was a start. It also underscores the challenge of creating a historical record for AS that requires participation by students who are continually busy with upcoming projects and, of course, also must attend to their academic\u00a0work.<\/p>\n

With the hiring of a\u00a0paid student videographer and a\u00a0student graphic artist, projects such as a\u00a0campus-wide AS brochure\u00a0and\u00a0the creation of a time capsule-like video modeled on Campus By the Sea<\/a><\/em> a twenty minute long film about campus life produced by AS in 1963 were initiated. AS Art Director Chelsea Lyon oversaw these efforts.<\/p>\n

Additionally, the AS Media Center under the umbrella of\u00a0CMU\u00a0provided a place for students to expand their creativity by offering free loans\u00a0of professional\u00a0video and photography equipment.<\/p>\n

\"IMG_7221<\/a><\/p>\n

The center also offered free weekly skills workshops which though poorly attended presented a variety of media related information. Research Specialist Andy Doerr coordinated the center after leading the effort to\u00a0relaunch it the previous year.<\/p>\n

\"AS<\/a><\/p>\n

AS\u00a0CARE TO KNOW CAMPAIGN<\/h2>\n

\"buttons_2.25round\"<\/a>The AS Care to Know campaign was the CMU’s most visible project during\u00a0this inaugural year. The campaign’s purpose was to let the campus community know about the many ways that AS entities and services, like the Bike Shop, serve our community. It coincided with AS campus-wide elections that this year included lock-in reaffirmations to provide funding for\u00a0numerous AS groups. \u00a0The informational campaign included designing posters, Digiknow slides, buttons, and other publicity to give AS as much visibility as possible during this critical time. As a testament to its effectiveness it was gratifying that due to the work of CMU and AS as a whole all of the AS reaffirmations were passed as well as an initiative to establish a new lock-in to support the work of\u00a0the Pardall Center as an essential student and IV community resource.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

INTRODUCTION The Creative Media Unit (CMU) began its work this year after being written into the AS Legal Code as part of the restructuring of AS that was initiated during the 2013\/14 academic year. The unit was created to consolidate student initiated media and publicity functions.\u00a0This past year the CMU\u00a0was chaired by Annie Chen who […]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-310","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/flashback.as.ucsb.edu\/2014-15\/wp-json\/wp\/v2\/pages\/310","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/flashback.as.ucsb.edu\/2014-15\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/flashback.as.ucsb.edu\/2014-15\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/flashback.as.ucsb.edu\/2014-15\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/flashback.as.ucsb.edu\/2014-15\/wp-json\/wp\/v2\/comments?post=310"}],"version-history":[{"count":18,"href":"https:\/\/flashback.as.ucsb.edu\/2014-15\/wp-json\/wp\/v2\/pages\/310\/revisions"}],"predecessor-version":[{"id":1025,"href":"https:\/\/flashback.as.ucsb.edu\/2014-15\/wp-json\/wp\/v2\/pages\/310\/revisions\/1025"}],"wp:attachment":[{"href":"https:\/\/flashback.as.ucsb.edu\/2014-15\/wp-json\/wp\/v2\/media?parent=310"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}